Category: marketing

How to Get a Facebook Verified Page – Blue Tick

Facebook-Verified-Page-Blue-TickHow to Get a Facebook Verified Page – Blue Tick

Celebrities, politicians and journalists have had the auspicious Facebook Verified Page blue tick, but now it appears that regular people can get a Facebook Verified Page too.

Here’s how to get a Facebook verified page:

  1. What is a Facebook verified page / profile?
  2. Do you qualify for a verified badge?
  3. Select Facebook page / profile to verify
  4. Nominate official website
  5. Request a Facebook verified page / profile.


Here’s how to get a Facebook verified page:

1. What is a Facebook verified page / profile?

Some Pages and profiles have been verified by Facebook to let people know that they’re authentic. If you see a blue badge Facebook-Verified-Blue-Tick-Badge on a Page or profile, it means that Facebook confirmed that this is the authentic Page or profile for this public figure, media company or brand. If you see a grey badge Facebook-Verified-Gray-Grey-Tick-Badge on a Page, it means that Facebook confirmed that this is an authentic Page for this business or organisation.

2. Do you qualify for a verified badge?

Select people, sports, media, entertainment and government Pages may be eligible for verification if they can show their authenticity and meet Facebook’s requirements for having a Verified Badge.

Note: Right now, Facebook don’t support verification requests for other types of Pages (ex: businesses, brands, organisations).

3. Select Facebook page / profile to verify

To confirm your request with Facebook, your application must attach one of the following official documents:

  • Drivers License
  • Passport
  • Birth Certificate
  • Articles of Incorporation (if you represent a media, entertainment or sports company)

4. Nominate official website

If applicable, please provide Facebook a link to your official website

5. Request a Facebook verified page / profile.

Request a Facebook verified page / profile.


Learn more about Facebook Verified Pages and profiles.

Are .au domain names still relevant?

Post-AGM Update: Two new Demand Class directors were elected.  Congratulations to them both, they are both well credentialed people.

As per my original post, I encourage you to become an auDA member here’s why you should join auDA.

I am standing for election to the .au Domain Administration Ltd board.  auDA members can vote at the annual general meeting.  If you’re not a member here’s why you should join auDA.

My career and passion doesn’t exist without the Internet.

My day job is delivering new online products and services for corporates and startups.  realAs – a real estate industry startup – is my latest commercial venture.

My other experience includes helping businesses like Australia Post, Tarazz and Medibank deliver products and services using the Internet, for 20+ years.

The .au domain name space faces threats:

  • Competition: different ways to navigate the Internet (e.g. search engines, new top level domains, apps, social media)
  • Growth: flat

Does .au policy need to evolve to meet the needs of all .au stakeholders?

Discuss in the comments section below:

Questions & Answers

Question: “You’ve been on the board for the past 14 years, so you’re not quite an outsider looking to be newly elected. What will another term on the Board enable you to do? How does that compare to bringing in new voices into the organisation?”

JR: “To have auDA members re-elect me for 7 terms is humbling and I’ve never taken that for granted.

I have played an active role in delivering significant change during those years including: domain name policy, competition model, domain slamming, and domain monetisation.

The reason I’m standing again is to seek the opportunity to continue to be an energetic and entrepreneurial contributor to the .au domain name space.

One of the key issues which the next auDA board must consider is whether or not to open up .au for direct registrations. This will require a good understanding of policy, stakeholders and how the digital economy is evolving. I believe I tick these three boxes.

That’s not to say new blood on the board is not important, the current board does have a cross section of directors with a good balance of experience and tenure.

I am very passionate about seeing .au succeed locally and globally.

I expect this to be a hotly contested election in demand class – which is a good thing in itself.”

Kogan’s 5 click unsubscribe

ruslan koganWhy should email subscriptions be binary?

Most businesses have the option to receive email marketing or not.

This is overly simplistic.

Why not give customers different options for:

  • the type of emails they receive,
  • the frequency of emails and
  • why not even give the option to take an email holiday if customers’ inboxes are overflowing ?

Hat tip to Ruslan Kogan for the 5 click unsubscribe.  This is pure engineering brilliance!



I have been a passionate supporter of opt-in email marketing legislation in Australia and globally.  ACMA has some useful information on how to best comply with the Spam Act.

Update 25 June 2014:

Even though I unsubscribed from Kogan’s email list, Kogan still spammed me silly.  Sigh.

The chief Twitterer at Kogan says I’m unsubscribed again.